Welcome to the age of consideration
Messaging apps are disrupting the way we communicate. We now chatting with brands like we might with friends and family, we trust a chatbot to guide us, we also use these apps as a source of information, a channel to purchase online… They have become our virtual voices and thanks to them, companies are closer to their customers than ever before. These apps have made our online exchanges more instantaneous and they’ve integrated artificial intelligence to speed up responses. How will this trend impact the relationship we have with brands, the way we shop, the way we are informed? Organised by iAdvize, European leader in conversational commerce, CONVERSATIONis the place to be for those who want to have their say in tomorrow’s conversations.
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