Fueling A D2C strategy with 1:1 engagement
Patrick and Terrence dive into the key tools behind Otterbox's meteoric rise in online sales performance. Synopsis: How does a #1 selling tech accessory brand in the U.S, take their already renowned DTC strategy to the next level? Discover the method for using authentic 24/7 online shopping advice, delivered by a community of independent experts via messaging to generate on up-sells and cross-sells.
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